The brain behind every outdoor adventure sold
HardloopOS is the AI operations layer for Europe's outdoor e-commerce leader. Inventory forecasting, competitive pricing, customer intelligence, and expansion strategy, running 24/7 so the team can focus on what they do best: getting people outside.
Every decision, backed by data. Every process, on autopilot.
Inventory Intelligence
Predict demand by sport, season, and region. Know what to stock before customers search for it.
Competitive Radar
Track Ekosport, Snowleader, and Trekkinn in real-time. Monitor pricing, catalog changes, and positioning shifts.
Customer Segments
800K+ customers segmented by activity, lifecycle stage, and spending patterns. Personalization at scale.
Expansion Playbook
Identify which European markets and product verticals to prioritize next, backed by data, not guesswork.
Content Engine
Auto-generate product descriptions, buying guides, and adventure content optimized for SEO across all markets.
Sustainability Tracker
Monitor carbon offset progress, eco-product catalog growth, and second-hand marketplace health in one view.
Built for a company that moves at the speed of the mountains
From a Paris cafe in 2015 to Europe's most trusted outdoor e-commerce platform. HardloopOS is the next chapter, turning 11 years of operational knowledge into autonomous intelligence.